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Business Management
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» Chapter 1 - Features of Business
» Chapter 3 - The Global Economy
» Chapter 5: Building the Foundation - Forms of Business Ownership
» Chapter 6 - Small Business & Entrepreneurs
» Chapter 4 - Fundamentals of Information Management, the Internet, and E-Commerce
» Chapter 2: Business Done Right. Ethics and Social Responsibility
» Appendix A: The U.S. Legal System and Business Law
» Appendix B: Risk Management and Insurance
» Chapter 7: Functions and Skills of Management
» Chapter 10: Employee Motivation, Today's Workforce and Labor Relations
» Chapter 11: Human Resource Management
» Chapter 12: Fundamentals of Marketing & Customer Service
» Chapter 13: Products and Pricing
» Chapter 15: Spreading the Message - Promotional S

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Business Management » Chapter 15: Spreading the Message - Promotional Strategies

Chapter 15: Spreading the Message - Promotional Strategies

Below you will find the Notes/Presentation for Chapter 15 and copies of related assignments when applicable.

 

To complete the Homework due Wednesday May 2, use the Chapter 15 Notes.  You will fill in definitions where applicable and answer questions based on the examples/samples you see.



Related Files

    pdf Chapter 15 Notes (pdf file - 1.56 MB)

    pdf pdf file: You need Adobe Acrobat Reader (version 5 or higher) to view this file. Download the free Adobe Acrobat Reader for PC or Macintosh.


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